Digital Marketing Agency
Surrey

Engaging websites lead to increased website traffic. Whilst the equation isn't as simple as that, it's important that your website works for your business.

As a high street business, a website can act as a key part of your marketing strategy, giving your business credence. If you're an eCommerce business, the website is your business. If you're a freelancer looking for your next gig, your website is a perfect place to showcase your talents and generate leads.

With humble beginnings in web design, FCAB Digital is there to support you in setting and achieving your business goals. We can plan, create, and maintain your website to help your business build relationships with the world.

A key skill in digital marketing (and for anyone working at a digital marketing agency) is optimising a website's placement in search engines such as Google.

Did you know that only 0.78% of Google searchers will click on a link from the second page? Or that 68% of online sessions begin with a search engine?

If you didn't, then don't worry - that what a great digital marketing agency is for. Working by using the digital marketing tools such as Google Analytics and other services, we are a Surrey digital marketing agency that our clients can trust.

As a part of our service, we will give you insight in to how you are currently performing, what other companies (such as competitors) are doing, and deliver SEO services that function properly.

The sure way to make yourself visible to potential customers is through the use of pay-per-click advertising and paid adversiting.

The benefit of PPC advertising is that you can place yourself at the top of Google search results immediately.

PPC  places you above websites that have good presence organically in the search engine results.

Paid advertising varies slightly in so far as it is used to advertise across other channels, such as social media. 

This type of advertising is brilliant if your target market is the consumer. Paid social advertising in particular lets you use the data held about consumers to target your adverts more effectively.

Potential customers do certain things when it comes to your business. Maybe they look at your website, or enter your shop. Regardless of what they do, the first thing they will notice is your branding.

A digital marketing agency will start by reviewing your current digital marketing strategy. Very often this starts with a leap to spending money on advertising or social media, whereas the first thing to assess should be your logo design. Latest trends can impact on this, as can services that your business provides.

- Does your logo message anything subconsciously to your target audience?
- Do the colours give the signals you wish for them to give off?

Logos and branding are an integral part of digital marketing. At FCAB Digital, agency knowledge, experience, and skill ensures basic functionalities of your marketing work.

Social media platforms are a great way of increasing your online presence. Increasingly the online world is restricting itself to platforms such as Facebook, Instagram, and TikTok. Depending on your target audience, some, all, or none of these platforms could be right for your business.

Your digital strategy should always consider the use of these platforms. With FCAB Digital, our years of experience working across the digital landscape means we are able to best advise on and execute social media campaigns for our clients.